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The Life and Culture of Kicks

The Considered Revolution

NIKE is trying to be considerate…

I was taking a look around and I saw this. A line of footwear that is suppossed to be considerate of many things, including the environment.

Here is a quote from the site:

Shoes that look different because they’re made different. Nike Considered is not a design style, it is a design philosophy. The Nike Considered Mid combines sport, innovation and the environment, meeting the needs of performance innovation as well as the environment — and still looks good doing it. The Nike Considered Mid combines Nike’s rich heritage in basketball shoes with perforated, ultra-minimal linings to reduce materials and improve breathability. Soft, woven cotton/jute fabric is placed in key areas for flexibility and breathability. Cushioning materials contain recycled rubber and PET, a substance made from recycled soft drink bottles.

Interesting look isn’t it? There are other styles in the Considered line including this one:

I hope to try these on one day. They look comfortable.

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